Pragmatic Play, a leading content supplier within the iGaming sector, has introduced a new feature named wheel drops to its drops & wins promotional toolkit.
Major boost
This addition aims to enhance player engagement and diversify the reward mechanisms available to participating operators and their clientele. Wheel Drops is integrated exclusively into the drops & wins system, which is recognised as the industry’s largest provider-funded prize pool.
The wheel drops feature operates by randomly awarding “wheel pieces” to players who are active on a selection of Pragmatic Play’s premium slot games. Upon the collection of all requisite pieces, a player is granted an opportunity to spin the wheel drops wheel, from which a range of rewards can be obtained. Prizes include direct cash payments, free spin bonuses, bet multipliers, and a variety of other incentives. The distribution of thousands of weekly prizes is intended to sustain player interest and participation throughout the promotional campaign’s duration.
Seamless
The design of wheel drops emphasises both visual appeal and usability, with a vibrant colour scheme and an interface that prioritises intuitive navigation. Pragmatic Play has structured this tool so that existing drops & wins customers are not required to undertake any additional technical integration, thereby facilitating a seamless adoption process for operators already running the campaign.
Since its inception in 2020, the drops & wins promotion has distributed more than €95,000,000 to players. The current monthly prize pool for the slots segment of the campaign stands at €2,000,000, underscoring the scale of investment that Pragmatic Play continues to commit to this initiative.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said:
Wheel Drops is the latest addition to our popular Drops & Wins promotional offering.
Ready to reward across a fan-favourite selection of Pragmatic Play slots, this powerful new tool introduces exciting gameplay experiences and even more ways to win for players.”
