This new deal agreed between the two firms will see the slots including Merlin’s Millions Superbet will be available for players to play across Paddy Power’s range of desktop and mobile platforms increasing the potential audience for the slot.
The added Superbet feature on Merlin’s Millions allows players to play with a five level ante bet format and this feature then gives players the chance of hitting potential multiplied wins across the reels.
NextGen Gaming, a subsidiary of the NYX Gaming Group, has enjoyed a prolific last 12 months in the slots industry with the developer having received a positive reception for new slots including the superhero-themed Judge Dredd slot and the popular Foxin’ Wins Again slot.
NYX Gaming Group’s Commercial Director David Johnson stated “We’re delighted to launch Merlin’s Millions Superbet to our partners at Paddy Power. Together with Foxin’ Wins, the Merlin’s franchise has become one that is followed by operators and players alike.”
Paddy Power’s Games Marketing Manager Conor Leavy said “The launch of NextGen’s Merlin’s Millions Superbet re-affirms Paddy Power’s commitment to providing the best in slots content, which is invaluable for both our acquisition and retention efforts.”